Content strategist and author Karen McGrane will deliver a keynote address Web 2013. For more than 15 years Karen has helped businesses create better digital products through the power of user experience design and content strategy. She is Managing Partner at Bond Art + Science, a UX consultancy she founded in 2006, and formerly VP and National Lead for User Experience at Razorfish. She has led projects for dozens of publishing clients, including The New York Times, Condé Nast, The Atlantic, and Time Inc. Karen teaches Design Management in the MFA in Interaction Design program at the School of Visual Arts in Manhattan, which educates students on how to run successful projects, teams, and businesses. Her book, Content Strategy for Mobile, was published in 2012 by A Book Apart.